Failing, 'blown' render is a common threat to Ludlow and South Shropshire homes. Learn why older materials crack, allowing water ingress, and discover the best long-term protection for your property's exterior.
For many clients, the apprehension is not only the financial cost of correction but the emotional cost of previous disappointment. This client, an elderly couple whose original render had finally succumbed to the elements, had recently suffered a costly experience with a sub-standard tradesman found via an old paper directory. Their fear was acute: finding a truly reliable, quality-driven professional who would treat their 1960s/70s property with the diligence it deserved. Their son, taking responsibility, chose a modern approach—vetting contractors by their Google Reviews—and chose Abode Plastering.
This case study serves as a testament to what happens when client trust is earned and the professional standard is never compromised. We provide a service that is genuinely worth the lasting investment.
The project began with the essential job of removing the "completely blown" and detached render from the front of the home. The extent of the failure was clear: the render was not only unstable, posing a potential safety hazard, but it had trapped moisture, leading to severe efflorescence (rock-hard salt deposits) deeply embedded in the brickwork beneath.
The client's primary worry was finding a firm skilled in complete render removal and, critically, one whose professional conduct would erase their apprehension rooted in recent negative experiences. They needed a master craftsman who would restore their faith by being tidy, communicative, and utterly dependable. The chosen solution was the Thin-Coat Silicone Render System—the premium choice for superior longevity, definitive exterior protection, and unparalleled crack resistance.
For the discerning homeowner, quality is not defined merely by the final coat but by the unseen preparation and the professionalism of the service. At Abode Plastering, we adhere to a powerful principle: we treat your property as if it were our own. This dedication is the ultimate assurance we offer our clients.
Our master craftsman’s commitment begins the moment we arrive. For this project, which involved elderly occupants, minimizing disruption was paramount. As the client noted, "Whilst on site, Ian was very tidy and caused no disruption." We ensure all statements are clear and adhered to: we do not compromise on tidiness, we do not leave a hazardous site, and we do not withhold daily updates. This level of professionalism delivers peace of mind and sets us apart in the Ludlow and South Shropshire areas.
Our commitment to a lasting finish required a specialised approach that most firms, focused on speed and price, often omit. When the old render was crowbarred off, we discovered up to three millimetres of rock-hard salt deposits caused by years of trapped water—a ticking time bomb for any new finish.
Where others might cut corners by simply rendering over these deposits, we eliminate the risk entirely.
Specialist Removal: We used an angle grinder to physically remove the rock-hard salt deposits from the brick surface—a labour-intensive step that guarantees a clean substrate.
Chemical Neutralisation: We then applied Safeguard Salt Neutraliser. This special treatment absorbs into the brickwork, preventing the salts from migrating and reappearing after the new render is applied.
This process is not about cost; it is about guaranteeing the longevity and return on investment (ROI) of the silicone system. It is the crucial difference between a finish that fails prematurely and one that lasts 25 years or more.
Once the wall was structurally sound and neutralized, the Thin-Coat Silicone System was installed.
Full Meshing: The entire area received full meshing, essential for maximizing crack resistance.
Water-Repellency and Flexibility: The system offers definitive protection against the local climate and general property movement.
Property Value Connection: This product directly connects to long-term property value by providing a low-maintenance, aesthetically superior, and deeply protective barrier against damp and weather.
The final outcome was the successful resolution of the client’s biggest fear—not just the technical problem, but the worry of choosing the wrong professional. The property now has a superior exterior, and the family experienced an engaging, disruption-free, and highly professional service that contrasted sharply with their previous unfortunate experience.
The client’s concluding words speak for themselves: "He obviously has high standards and it showed throughout his work ethic and in the finished product." This demonstrates that our commitment—treating their property as our own—delivered tangible quality, peace of mind, and ultimately, the lasting investment they were seeking.
The true takeaway is this: When you choose Abode Plastering, you are not simply buying a silicone system; you are buying the ultimate protection of your lasting investment. We treat your property as if it were our own, guaranteeing the peace of mind and the superior quality finish that a premium home in the Ludlow and South Shropshire area deserves.
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Read More from Abode Plastering:
Need it done urgently? Learn how to fast-track your repair
See the quality of my recent work: View my Project Portfolio
I have over 15 years of experience in the trade: Read more in About Me